How Important is Keyword Tracking for Organic SEO?

How Important is Keyword Tracking for Organic SEO?

How Important is Keyword Tracking for Organic SEO? Having your web pages rank high in Google’s organic search listings for important keywords can be incredibly valuable. And while Google is constantly tweaking their search engine algorithm to determine page ranking, here are some fundamental best practices to get you started on improving your Google SEO ranking. Before we try to understand how important keyword tracking is, let’s make sure we understand what actually makes a[…]

Long Tail Keywords vs Short Tail Keywords

Long Tail Keywords vs Short Tail Keywords

Long Tail Keywords vs Short Tail Keywords Ahh,  keywords. They are the lifeblood of SEO (LINK) – and understanding how keywords work is the crux of understanding how to use them within your SEO efforts. What is a Long Tail Keyword? Long tail keywords are essentially “phrases” – between three and six words that form a semi-sentence, and contain keywords. These types of keywords generally have lower search volumes in search engines, and are considerably[…]