conversion optimisation south africa

Conversion Optimisation: How to Get more Leads by Optimising Your Website

Conversion Optimisation: How to Get more Leads by Optimising Your Website In the world of Digital – which we have found ourselves a part of whether we like it or not-is expanding at a rate faster than we could imagine. The sheer amount of digital agencies out there is a reflection on how this market has boomed – and continues to do so. Staying ahead of your digital game – by means of implementing on-page[…]

Benefits of a Website Content Audit

What are the benefits of a Website Content Audit?

What are the benefits of a Website Content Audit? Having a content audit performed on a website or brand is one of the most important things that can be done to develop a strong website and marketing strategy. This is essentially taking the time to fine-tune your website and addressing the issues that will improve its performance. This can be done on your own or by an online marketing company that would use specific content[…]

Facebook Lead Ads

How to convert Facebook leads from Lead Ads into sales

How to get Facebook leads from Lead Ads to actually convert For years businesses have relied on Google, either in the form of Adwords or SEO to generate them the bulk of their leads. Search related leads (Google, Bing , Yahoo) still are probably the best place to acquire low hanging fruit when it comes to online sales for most businesses. The problem that a business faces when relying only on Google (or any other search engine)[…]

sniper targeting

Facebook Sniper Targeting

Sniper Targeting on Facebook: How to Target ONE specific person with super targeted ads As salespeople we have all been through some version of the following scenario: We meet a prospect. The meeting goes well. We think it’s just a matter of time before the prospect will close and become a customer but all we get is…crickets! The prospect goes cold, for some reason we can’t even fathom! At this point, we are faced with[…]