SEO Content Marketing for E-Commerce

SEO Content Marketing for E-Commerce Content marketing is a great, wonderful, powerful way to earn attention and loyalty online. A lot of the rules change when you move from the B2B to the B2C sector (in terms of content marketing, at least), and still more change when you talk about businesses operating online; read – e-commerce stores.  As the standards of SEO, web design and writing continue to evolve, businesses from all industries are continuously[…]

Importance of Keyword Tracking – Boss Your MOZ CRM

Importance of Keyword Tracking – Boss Your MOZ CRM  Your SEO keywords are the keywords and phrases in your web content that make it possible for people to find your site (and content) via search engines. A website that is well-optimized for search engines “speaks the same language” as its potential visitor base, with keywords for SEO that help connect searchers to your site. Keywords are one of the main elements of SEO. –if not[…]

E-Mail Campaigns: What, How And When To Launch Your Automated E-Mail Campaign

E-Mail Campaigns: What, How And When To Launch Your Automated E-Mail Campaign The word “automation” conjures visions of cyborgs, machines, AI, robots — in other words, pretty much the opposite of organic or human. In the world of e-mail marketing where personalized, customer-centric messaging is a must, the idea of using automation seems rather counterintuitive.  In reality, using automation in email marketing enables you to create campaigns that speak to your audience on an even[…]